The Greater Good Challenge 2021

Improve the social, economic, political, technological and environmental conditions of mankind, societies and the planet in the time of COVID-19 and beyond.

groups

Teams of
2 - 5 people

Evaluation Criteria

Criteria 1-5 will be the framework that judges will use to evaluate your submission proposal resulting in the selection of final teams. Criteria 1-6 will be the framework to evaluate final team presentations resulting in the selection of challenge winners.

1. Value Created by the New Product or Service

◆ What is the new and unique value of product/service?

◆ What needs/wants are you trying to satisfy?

◆ How important is this product/service to customers and other stakeholders?

◆ Provide your validation process for product-market fit and your plans for customer development.

2. Attractiveness of Market Opportunity

◆ How large is the market and how fast is it growing?

◆ What is your market entry strategy?

◆ Can the product/service be successfully monetized?

◆ Is the business model both realistic and viable over the short-term?

◆ Is the product/service scalable?

3. Competitive Advantage of the Proposed Venture

◆ Are barriers to entry identified?

◆ How are you positioning your product/service in relation to competitors?

◆ Is the product/service favorably positioned in the distribution channel?

◆ Can this product/service be a leader in its market?

◆ How long will it take you to get to market?

4. Operational & Technical Viability

◆ How will the product or service be produced and delivered to customers?

◆ What are the distribution channels?

◆ Is any intellectual property essential to success?

◆ How will rights to intellectual property be secured?

◆ Are there regulatory hurdles?

◆ How long will it take to develop the property?

◆ Are key milestones identified?

5. Capital Requirements and Financial Forecast

◆ How will you use the seed money?

◆ What are your fixed, variable, periodic expenses?

◆ Is any intellectual property essential to success?

◆ Is the investment required all at once or can it be staged?

◆ How will you sustain your business for the long-term and who are your long-term supporters?

6. Presentation Delivery

◆ How is your spoken language clear and easily understood?

◆ How well do you use tone, speed, and volume as tools?

◆ Do you engage the audience with interesting, well-constructed content?

◆ Did the slides enhance the presentation - were they clear, concise, and compelling?

◆ Did the presenters offer well-prepared responses during Q&A?

Note: The judging criteria are based on the Johns Hopkins University Business Plan Competition model.